How will iAds really effect the user experience? We are already inandated with advertsing everywhere else. Do we really need them embeded into apps?
Exactly. People seems to be getting a bit paranoid about iAd, and are misunderstanding what it is. It's just a different advertising platform from what is currently being used, not a way to introduce ads into everything on the iPhone.
That's right. I think apple is charging a bit too much for this "experience"...
I think it will be very much as it is on the www. You will use the app, it will contain ad buttons, as there is now in some apps, you will ignore most of them, as you do now on the www, and you will click on a few. Here is where the difference begins. If youi click on an ad button in the app today, you are taken to the ad in your browser; whatever your intent, you have left the app. Under iAds, when you click on the ad button in the app, you will be taken to the ad within the app and when you leave the ad, you will still be in the app.How will iAds really effect the user experience? We are already inandated with advertsing everywhere else. Do we really need them embeded into apps?
60:40 is actually the industry standard.
Does Apple create the ad? Or do they just sort of introduce the whole iAd solution? If they do the ad, then I can understand.. What is the industry standard for? Doing the ad? Or merely creating the canvas on which to create the ad?
They will not create the ads... that's up to the company who wants an ad. It's the industry standard for distributing ads... like admob.