Apple has reportedly halted production of parts for its iPhone 14 Plus by at least one manufacturer. Full story from the iMore Blog...
Apple has reportedly halted production of parts for its iPhone 14 Plus by at least one manufacturer. Full story from the iMore Blog...
iPhone 14 pro and pro max are completely sold out.
Meanwhile:
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I read that July-Sep 2022 quarter saw Apple have 18% of the smartphone market share according to Canalys. This is up 3% from the same quarter in 2021 where Apple had 15%. Samsung did improve from 21% to 22% but it was driven by “heavy discounting”. At first glance I would have thought Samsung is doing great gaining share but thanks to your posts FFR and the knowledge gained, I see this report as a negative for Samsung. In terms of Apple’s sales, it is the top half of the market’s price range. Being Samsung is the only other big player in that price range, most of Apple’s 3% gain had to come from Samsung’s higher end market share. Samsung is making up the difference with the budget price range. That’s a range we know that is thin margins. Add that to Samsung “heavily discounting” which likely in significant part comes from the higher price range, Samsung would seem to be taking another step downward in the higher price range market share.
In terms of ad revenue and its margins, the tough reality is available discretionary spending favors buyers of the higher end smartphone buyers. Probably by a factor of the 3 to 4 times or more. Google losing Android’s constant data reporting connection to the data mothership(so to speak) hurts revenue. Give credit where it is due, Google (and Meta) have setup a impressive mega sized data centers with phenomenal real time data processing and prediction capabilities. The more data points the system is fed the greater the revenue (or, ahem, the less data points it is fed the less revenue ).
Marketshare is a bit tricky, let me explain it a bit further; The entire smartphone market collapsed by 9% in the q3, so apples 3% increase actually represents a 20% increase in marketshare yoy and Samsungs 1 percent increase is actually 6.66% decrease for the quarter yoy.
That’s why canalys reported “Apple was the only smartphone vendor to achieve positive market share growth in the third quarter” which if you remember is the quarter Samsung launched their foldable series. Even with heavy discounting eating into Samsung mobiles profits it went horribly wrong.
Thank you for your kind remarks up and away.