I recently read this: "Marketing has been one of Apple?s greatest strengths since the days of Jobs and the revered 1984 ad, but pressure from Samsung and others has caused Apple?s Marketing Chief Phil Schiller to question the company?s direction and reliance on outside agencies at the risk of alienating them in the process."
Going forward, what do you think of Apple's marketing strategy? What could or should they do different?
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Going forward, what do you think of Apple's marketing strategy? What could or should they do different?
Sent from my iPhone using iMore Forums