I have to be honest I think the CurrentC idea could be awesome for these retailers. It could sidestep the credit card companies and pass those savings along to the consumer for using it instead of credit cards. I don't think they're going about it in the right way, they should accept both, but offer incentive to use CurrentC or possibly make it work with Applepay. I use the Cumberland Farms Smart pay app on my phone which I'm guessing is going to be sort of like CurrentC for gas and it is awesome. It saves me 10 cents a gallon and is very easy to use.