I've mentioned this before in another thread that was exactly this thread. Maybe it wasn't on this forum, but the thread was exactly the same. The quality of Apple's cables. I'm going to give the same response I gave last time. Simply put, Apple's cable is a top notch cable, it is quite superb really. It's only flaw is the protection at the end. I myself have only managed to break one Apple charging cable. I work with small wires every single day, it's my job. So when the single cable I broke, which wasn't even really broke, the outer jacket split, I decided to open it up. I brought home my wire strippers from work, and proceeded to cut off the Lightning port end, it was a tough wire to cut. Then I had to strip back the outer rubber jacket, which was tough, it's a very good rubber jacket(insulator). Inside that the charging cable is then completely enclosed in a tightly wound grounding wire, which again was a pain to remove, and inside of that is the nice and tightly wound wires for the cable itself. It is a quality cable that is well worth the $20, it is higher quality than any other charging cable I've seen that is twice as expensive. Apple just needs to protect the ends better.