What does Apple mean by 'shot on iPhone'?

[iMore.com]

Apple marks loads of video content with 'Shot on iPhone' — but what do those words actually mean?

What does Apple mean by 'shot on iPhone'? : Read more

 

[FFR]

It means it was “shot on an iPhone”.

 

[Annie_M]

It's pretty self-explanatory isn't it?

 

[Ledsteplin]

I had a discussion about this not long ago. Apparently, there's a good bit more to it, than just point and shoot. Apple's maybe half right when they say "shot on iPhone".

 

[FFR]

Not really everything is directly shot on an iPhone.

Productions use of gimbals, lights, or dolly’s are standard, the only difference is that they don’t use a 100,000 or 200,000 dollar camera, just an iPhone.

Other oems were caught using professional cameras instead of their smartphones.

 

[TNT]

I had a discussion about this not long ago. Apparently, there's a good bit more to it, than just point and shoot. Apple's maybe half right when they say "shot on iPhone".

Using said methods, you can use any device in the situation and come out with similar results. Long story short you can achieve better results by using a professional camera. Much more expensive equipment is needed to achieve the results with an iPhone or any other phone. The price you pay for deceptive marketing.

 

[FFR]

Any camera costing a couple of hundred g’s instead of an iPhone.

 

[Ledsteplin]

Not really everything is directly shot on an iPhone.

Productions use of gimbals, lights, or dolly’s are standard, the only difference is that they don’t use a 100,000 or 200,000 dollar camera, just an iPhone.

Other oems were caught using professional cameras instead of their smartphones.

My point is Apple intentionally makes it sound as though all one needs do is point and shoot to get the results they show. Apple doesn't mention they use all the extra equipment. And my guess is much of that most users do not have. Not without spending some big money.

 

[FFR]

My point is Apple intentionally makes it sound as though all one needs do is point and shoot to get the results they show. Apple doesn't mention they use all the extra equipment. And my guess is much of that most users do not have. Not without spending some big money.

I disagree, at no point did Apple claim to just point and shoot. Apple only claimed “shot on iPhone”, and not “point and shoot on an iPhone”

Reason being, plenty of other oems were busted using a professional camera and passing it off as a smartphone.

 

[TNT]

My point is Apple intentionally makes it sound as though all one needs do is point and shoot to get the results they show. Apple doesn't mention they use all the extra equipment. And my guess is much of that most users do not have. Not without spending some big money.

Like i said. Anything to appease the fanboys. Apple is the perfectionist of deceptive marketing.

 

[FFR]

Apple is so deceptive they made an ad about it 4 years ago