Tim Cook says Apple will bolster security alerts, broaden 2-step verification, increase awareness

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Following last weekend's celebrity photo data theft, Apple's CEO, Tim Cook has spoken out about what can be done to better increase the security and protect the privacy of their customers. The steps include sending notifications for account changes, backup restores, and new device logins; broadening the deployment of two-step verification; and to ramp up efforts to educate customers about the dangers of social engineering and phishing attacks, and the importance of strong passwords. The latter of those steps was emphasized when Cook reaffirmed that iCloud servers hadn't been hacked, the individual accounts were hacked.

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