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Need life insurance? One company (finally) makes it easy

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The act of starting a family is, in many ways, the last big leap into capital-A Adulthood. It comes with a lot of intangible rewards, a sense of togetherness and security … and a lot of headaches. There are so many issues you never thought you'd have to think about, much less spend days worrying over. Life insurance is definitely one of those things. But, thanks to a little technology and some paradigm-shifting by an online company, the way we shop for it might be changing.
If you've never had to shop for life insurance before, here's how the process has traditionally gone: You spend days on the phone with insurance agents. You go through a battery of health exams and blood tests, and then – after weeks or even months – you get a policy.

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