Lessons from Jony Ive: Caring, humanity, and more


Nov 15, 2013

I recently had drinks with a friend and the topic of Jony Ive's appearance with his friend, Marc Newson, on Charlie Rose came up. Even before he began mentioning his favorite moment, I knew instantly what it would be - care. Jony Ive, senior vice-president of design at Apple, doesn't give many interviews, yet he's the person responsible for so much of our modern technological culture. There were others who worked with him of course, no less than Steve Jobs and the Apple Industrial Design department to name but a few, but it would be almost impossible to overstate the influence Ive has had on the objects so many of us interact with every day. And he cares about those objects on a very human level.

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