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Two related questions about macOS 10.13 (High Sierra) Safari:

1. How will disabling video autoplay impact advertisers and the revenue model in general for websites? Some websites seemed to get awfully addicted to video advertisements quickly.

2. Assuming it works, how will disabling of cross-tracking affect the browser ecosystem? Do you see other browsers adapting this tech -- specifically Chrome? If this software really is able to cut off cross-website tracking at the knees, how will it impact advertisers in general and Google in particular?

Thanks!