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iAd Background activity???

Annie_M

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Mar 2, 2016
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I was checking my battery usage yesterday and noticed something that seemed "new". It's iAd , and apparently runs in the background. I am just curious about this. I have googled it and apparently it's something Apple developed and has to do with interest based ads. Opting out is an option, and I'm just curious about the pros and cons. iAd.PNG
 

Just_Me_D

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Jan 8, 2012
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I can only assume Apple is using it for its own purpose being that the iAD App Network officially ended this past July.
 

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