UltraViolet? The stuff that comes/came with DVD purchases? I don't think so, perhaps the latest AppleTV might, IF it has access to Flixster or Sony Pictures apps.
Ok I did a little research and it appears Flixster and Sony are NOT on the Apple TV gen 4 (or any previous). And while you CAN use Plex it is far from easy, BUT here is a blog that explains how....