It's become quite decent - enough for me to switch from VZW to AT&T. FINALLY got AT&T LTE here within the last month or so. Noticed it on my ipad (had at&t cellular version). Prior to that, the only choice up here (northern MN) for reliable service was VZW. But on long road trips down state, I was getting annoyed at the amount of dead zones with VZW, that I wasn't noticing on my ipad. So with AT&T LTE going live (had VZW LTE for couple years up here), it was time to switch. So far so good!