Originally Posted by
Just_Me_D I’ve been around long enough to know that certain communications between businesses and consumers are by design. If that is indeed true then leaks must play a significant part for Apple.
With that being said, what benefit(s) do you think leaks provide to Apple?
Like any other company, it creates excitement and anticipation, especially if there is something very different in the leak than what was expected.
I hate leaks though because not everything in them comes true, sometimes an early prototype leaks and then the final version of the device comes out with things missing from the prototype for example Reverse Charging being pulled at the 11th hour in the 11 Pro series yet still having some of that hardware remaining in the final units.