anon(10092459)
Well-known member
Captive consumer? No. Content consumer? Yes. Apple consumers, in my opinion, relish ease of use, quality build, and outstanding customer service. Many of those consumers know and understand that other brands may offer more for less, until the iPhone quit satisfying their needs, they will stick with it. Period. That’s not being captive. That’s being content. If iPhone users as a whole demanded to have what Apple’s competitors offered, Apple will indeed oblige, but like any great company, Apple knows it’s consumers and moves at a pace suitable to them.
We'll I guess we'll never know since there is only one choice for iOS. I definitely appreciate being content, but as the start of thread stated, not all on iOS are. Some are truly the captured consumer with nowhere to turn if they want to stay on iOS and not have to reinvest in another ecosystem.
If the theory is everyone that's on iOS is content and happy, I guess I'd find that a challenging reality.