I have upgraded from 7+ to 8+ and yes, it’s very familiar but that’s part of why I chose the 8 over the X.
Things I have noticed so far:
-The glass back makes the device so much nicer to hold, I find it feels far more grippier in the hand. I also like the extra weight and thickness.
-The display is improved, colours looks richer and the true tone display works really well
-The camera is really good, nice features with the portrait lighting and the addition of 4k 24/4k 30/4k 60 and also the 1080p 240 slow mo!
-the phone is fast, I’ve noticed it’s much snappier when doing simple things like switching tabs in safari and opening some apps
-The speakers are louder!
That’s just from the 5 hours I’ve had it out the box, looking forward to testing the camera further. It’s a nice upgrade, yeah it’s obviously very similar to the 7 but there’s plenty of new features and the spec bump is huge.
Seriously loving the glass in the hand feels great, I chose this over the X because, well.... the notch, no TouchID, weird aspect ration and a ridiculous price bump.