Exactly. I can’t see AT&T, or any ISP for that matter, sharing their profits with the rest of the internet. iMore, for example, only exists because of ad revenue regardless of who I pay for internet access. The same can be said for any for-profit web site or social network that doesn’t charge a subscription fee. Ads drive today’s internet.
Ads don't drive today's internet. User ignorance does. Print Magazines and Newspapers probably said the same thing you said
We just like the internet better, because it's a lot easier to delete the Ads before we even see the product... The same way people woke up and started getting their news from YouTube, they're already blocking record numbers of YouTube Ads.
Not because I mind Video Ads on YouTube, but because I do mind it when it pauses the Ads (that I'm still forced to finish watching) and pops up a huge window when I mistakenly touch my trackpad with the mouse cursor over the video window, generating a mistaken click.
It's easier to block any and all things than deal with white listing certain websites, especially when these sites use 3rd party advertising networks and opening yourself up to them often means opening yourself up to a lot more. Yes, it means that some "good players" get thrown out with the bad apples, but I'd rather not do the extra work.
The reason why people block ads is because the advertisers have become vulturous and abusive. Also, there have been too many data breeches, leaks, or shady data sharing contracts brought to light. People are distrusting of them, and most sites use 3rd party Ad Networks that they do not control (they're are more controlled by the Networks, Lol).
The idea of a[n auto-playing] video ad on a website being a good idea only registers to someone who is selling video ads at a premium to advertisers. User Experience is secondary to these people. Delayed Ad Loading that pushes content down to hunt for misclick impressions is an obnoxious tactic. Overlay ads with microscopic [x] to close them are obnoxious. Mobile Ads, covering the content, that are wider than the screen (on pages that cannot be zoomed out) and force you to change device orientation to close them are obnoxious.
I am totally okay with sites blocking users with AdBlock. I've run across several since I've started using a Blocker, and I can't even remember the name of the sites. I simply never went back, and forgot about them (quite a few tech blogs do this). Totally okay with this.
Ads being Ads has never been the problem. Most people are okay with advertising. We get it on TV and Radio, all the time, and we don't complain.
The way advertising is done on the internet is a lot more vulturous than anything we have experienced in other mediums, though. Obnoxious, misleading, vulturous, and exploitative advertising is the problem.
And I don't have the time in my life to vet every site on the internet, so I block any and all advertising and simply don't visit sites that block AdBlockers. They need eyeballs. I don't need them.