On Google, advertising, and invading your home appliances

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[h=2]In answering the federal regulators' questions last year, Google merely stated the obvious*?*'mobile' doesn't fit the new categories of device of the future[/h]Can't say I didn't see this coming.
Late last year, the Securities and Exchange Commission ?*one of the bodies that helps make sure businesses play fair ?*had some questions for Google regarding its year-end 2012 fiscal report, which was filed in January 2013. Some of those questions regarded Google's purchase of Motorola Mobility. Some had to do with taxes. Some with Motorola's Home business. Other questions had to do with the difference between the "cost per click" for advertising on desktop versus mobile.
It's Google's answers to that last section that got the headlines, of course. It's blogger gold. "ZOMG Google to put ads on thermostats and refrigerators and your newborn baby's forehead."
Only, that's not really what Google said.

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