Right now Apple makes money on their own devices like the iPhone and iPad, Google makes money on the advertising attached to services for everyone, and Microsoft struggles for breath somewhere in between. What if Microsoft decided to cede the device market and become a full-on competitor to Google in the services space? What if they leveraged their cloud-savvy to provide a true online alternative for iPad and iPhone users, and maybe even Android (AOSP) as well?
Full story from the iMore Blog...