iBeacons being used to deliver Newsstand publications, a coffee shop's new best friend?

[iMore.com]

Heading to the coffee shop or a local bar in the future with your iOS 7 device might net you some Newsstand reading as a London digital publishing company is starting to trial iBeacons to offer magazines to patrons. In this case, the bar buys a subscription to the magazine, and then by way of iBeacons will unlock the content to anyone within range with a compatible device.

Full story from the iMore Blog...

 

[TurboTiger]

I'm sure many more opportunities will be revealed with the iBeacon feature.
Good Luck