Apple acquires Beats?

[nason54]

I just read this on the news and I wanted to share it with you and wanted your input on it.

Apple to reportedly acquire Beats for $3.2 billion | iMore
Apple to reportedly acquire Beats for $3.2 billion via @iMore

Personally if Apple wants to do it and ship out headphones with their iPhones, I wouldn't complain. Thing is, I think beats are overrated. That is just my opinion on the matter. It may seem like a good business idea only if it's not a gimmick.

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[FFR]

Why would they need to?

 

[nason54]

My point exactly too. But if it's anything to do with upgrading their sound quality of their EarPods then I think that's okay. Then again beats are overloaded with bass and not really sound quality.

Sigh I don't know but it's the most confusing news I've heard all day.


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[taz323]

I don't have a need for them, but there is a market for them. But I'm also not the one that has 3.2 Billion to spend.

 

[Speedygi]

I don't have a need for them, but there is a market for them. But I'm also not the one that has 3.2 Billion to spend.

Nice change of profile picture, bro...

I share the same sentiment though I live in a country where Beats is unavailable.

 

[taz323]

Nice change of profile picture, bro...

I share the same sentiment though I live in a country where Beats is unavailable.

Thank you, if they do buy them out. You never know, you might now.


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[nason54]

Wonder what they plan on doing.


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[phreddyl]

It may have more to do with the music streaming service.

 

[Almeuit]

I just read this on the news and I wanted to share it with you and wanted your input on it.

Apple to reportedly acquire Beats for $3.2 billion | iMore
Apple to reportedly acquire Beats for $3.2 billion via @iMore

Personally if Apple wants to do it and ship out headphones with their iPhones, I wouldn't complain. Thing is, I think beats are overrated. That is just my opinion on the matter. It may seem like a good business idea only if it's not a gimmick.

Sent from my awesome iPhone 5, soon to be 6 later this year.

Ship beats headphones with their phones? I would say they would sell them but I highly doubt they'd just ship them by default with the phone .

I haven't tried beats personally to say if they are overrated. I've only had a pair of bose that are pretty awesome.

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[acerace113]

It may have more to do with the music streaming service.

That's what I'm thinking too


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[nason54]

New news!

http://www.macrumors.com/2014/05/09/drdre-and-jimmy-iovine-to-join-apple/

Supposedly it has something to do with the iTunes. None is much said about the hardware side.

Can you imagine Dr. Dre and jimmy lovine to join senior roles at Apple?


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[shief24]

Beats is a big brand and was highly profitable for Dr. Dre and Jimmy. I think Apple bought it to integrate it with future phones and also to build on beats music. It would be pretty nice if the new devices like iPad, MacBooks, and iPhones all come integrated with beats audio and a free 3 month trial to beats music.

 

[nason54]

Beats is a big brand and was highly profitable for Dr. Dre and Jimmy. I think Apple bought it to integrate it with future phones and also to build on beats music. It would be pretty nice if the new devices like iPad, MacBooks, and iPhones all come integrated with beats audio and a free 3 month trial to beats music.

Hopefully not all of them.


Sent from my awesome iPhone 5, soon to be 6 later this year.

 

[jexner325]

My biggest concern is that Apple may be losing a bit of focus much like after the departure of Steve in the 80's. This seems like a horrible acquisition; Apple has the cash and capability to make "beats" quality headphones and not spend $3.2 Billion to do it. I would much rather see Apple buy Yahoo! which would give them an edge in search and more control over the end-to-end experience on iOS since Apple already incorporates much of Yahoo!'s data in Weather, Stocks, Siri, etc. Plus, a Yahoo! acquisition would be a direct shot at Google and may give Apple some much needed services support.

 

[rayz336]

My biggest concern is that Apple may be losing a bit of focus much like after the departure of Steve in the 80's. This seems like a horrible acquisition; Apple has the cash and capability to make "beats" quality headphones and not spend $3.2 Billion to do it. I would much rather see Apple buy Yahoo! which would give them an edge in search and more control over the end-to-end experience on iOS since Apple already incorporates much of Yahoo!'s data in Weather, Stocks, Siri, etc. Plus, a Yahoo! acquisition would be a direct shot at Google and may give Apple some much needed services support.

I don't know that a purchase of yahoo could've cleared the necessary hurdles

 

[LightaDroid]

About time Apple spent some money...!!

 

[nason54]

About time Apple spent some money...!!

Mmm I don't know if it's a smart move but you know, I'm not the one spending that much money.


Sent from my awesome iPhone 5, soon to be 6 later this year.

 

[RavenSword]

I believe this is more to do with the streaming service. The hardware is just financial gravy I think. Rather than build a entirely new infrastructure, they now have a pretty solid one already built in beats music that they can off of. And regardless of what the audio quality is of the headphones, they sell extremely well . So that's gravy for apple.

Also, this isn't even confirmed, right?

 

[nason54]

I believe this is more to do with the streaming service. The hardware is just financial gravy I think. Rather than build a entirely new infrastructure, they now have a pretty solid one already built in beats music that they can off of. And regardless of what the audio quality is of the headphones, they sell extremely well . So that's gravy for apple.

Also, this isn't even confirmed, right?

Seems to me that they are in the final stages of acquisition. Apple plans on keeping the beats brand but want to revamp their iTunes. Nothing has been confirmed on the plan but the acquisition is for sure.


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[Jaguarr40]

Another notch in Apple's already big belt. Stock at a record high finishing strong yesterday.