I know for most of you guys, Apple is more than a brand, it is something you all rely for your daily work and play requirements.
What is it that captured about the Apple brand in particular? What made you think you wanted to come into this rich ecosystem, and what do you think Apple could do better over the course of using their products?
What is it that captured about the Apple brand in particular? What made you think you wanted to come into this rich ecosystem, and what do you think Apple could do better over the course of using their products?