[iMore Question]

I mean why. It's expensive, and doesn't do anything needed over and above the 6 or 7!

[Quis89]

I think the edge to edge display is the most appealing quality. I'm also interested in the camera.

[TripleOne]

Edge to edge display, OLED, larger screen in a smaller form factor, new design, Face ID, A11 processor, and so much more!

[Spencerdl]

Edge to edge display, OLED, larger screen in a smaller form factor, new design, Face ID, A11 processor, and so much more!

EXACTLY. One of the most important areas for ME is DESIGN change. Quite frankly, I'm tired of looking at the same iPhone 6/6 Plus design over the last four years.

[kataran]

Edge to edge is the future in my opinion

[TripleOne]

EXACTLY. One of the most important areas for ME is DESIGN change. Quite frankly, I'm tired of looking at the same iPhone 6/6 Plus design over the last four years.

Me too! LOL.