1. jean15paul's Avatar
    How many Apple Watches need to sell for it to be a success? I guess core of the question is, how is success defined.

    Smartwatches are a new product category and I don't think anyone really know what the potential market is. Apple sold something like 170 million iPhones last year, right? So is that the potential market? I wonder what they are expecting, 10% of that (17 million)? 30% (50 million)?

    Is a more reasonable comparison Android Wear and Pebble? I think they both sold in the hundreds-of-thousands last year. Is that enough to be successful? Some analysis have called that success and other failure.

    What are your thoughts?
    04-10-2015 04:21 PM
  2. pkcable's Avatar
    I recall reading somewhere that they were projected to be targeting 5% of iphone owners. I don't believe Apple releases those kind of figures (who does?) but 5% is the number I have heard speculated.
    04-10-2015 04:26 PM
  3. Premium1's Avatar
    I recall reading somewhere that they were projected to be targeting 5% of iphone owners. I don't believe Apple releases those kind of figures (who does?) but 5% is the number I have heard speculated.
    I think a few million would be considered a success. Not in terms of apples normal success, but would be a good start for a gen 1 product.
    04-10-2015 04:27 PM
  4. John Yester's Avatar
    If someone bought one. Then your good. Better then selling none.
    Bigeric23 likes this.
    04-10-2015 04:28 PM
  5. Ipheuria's Avatar
    Yeah someone should go back and look at the numbers for the first iPhone and iPad. It would be a neat comparison to the first gen Watch but also give us a rough idea of the kind of numbers we're looking at here.
    04-10-2015 04:29 PM
  6. kch50428's Avatar
    However many Apple sells, the "Android-centric trollers for blog hits" will call it a steaming pile of fail...
    04-10-2015 04:31 PM
  7. Just_Me_D's Avatar
    It's hard to say because many companies are judged by the same standards as Apple. Although it sold out of its initial supply of  Watches within minutes, CNN and others focused on Apple not having a lot of people inside their stores. Know what I mean?
    04-10-2015 04:34 PM
  8. Bigeric23's Avatar
    I'm not sure how many units would be considered a success, but no matter what that number is, someone will complain:

    "If they would have made it cheaper they could have sold even more."

    You know that comment is coming.
    04-10-2015 04:37 PM
  9. kch50428's Avatar
    You know that comment is coming.
    Already been made...
    04-10-2015 04:39 PM
  10. jean15paul's Avatar
    I'm not sure how many units would be considered a success, but no matter what that number is, someone will complain:

    "If they would have made it cheaper they could have sold even more."

    You know that comment is coming.
    However many Apple sells, the "Android-centric trollers for blog hits" will call it a steaming pile of fail...
    Because the internets
    04-10-2015 05:02 PM

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