Apple is appears to be following into the empty footprints of RIM.
Once upon a time the folks at RIM were so overly confident in their devices and their technology that they became content releasing slightly tweaked versions of the same device over and over again. The hardcore Crackberry crowd, myself included, was growing impatient with the exact same phone being released over and over again.....Then they dropped their failure of a product the Blackberry Storm and it was curtains...A few not so bad devices and new OS's have dropped from in the last few months but nothing big enough to get them back on track. They went from the very top to the very bottom......
My fear is that unless Apple has something amazing up its sleeve that will be dropped in the Iphone 5S, they are following in the exact same foot steps as RIM. Just like RIM, Apple appears to be driven by the same protected bubble inhabiting leadership that drove RIM to release the same thing over and over again thinking "oh the hardcore will still always buy our stuff"....Sorry guys, that wont happen. If Samsung and others keep releasing cool technology and bigger devices with better battery life, then you are gonna lose your spot at the top.
All I hear about the next Iphone is the camera and the thumb print scanner. That sounds like your think tank is too insulated from the real people using these devices that they think those two things are gonna seal the deal on driving sale until the next Iphone...NOPE
Instead of ranting more about how I fear your over confidence is driving Apple off a cliff, Ill tell you what I think you should do and see what everyone else thinks....(and hopefully adds to)
*Bigger screen or at least an option for a version of an Iphone with a bigger screen. Iphone 5B (BIG)
Yes most dudes aren't hip to a big scene/phone because its not easy to hold in your jeans pocket but girls have purses and Chinese men, your fastest growing market, carry man purses and like the bigger screens. A Samsung S3/4 sized Iphone would rock. If not, something in-between the current size and the S3/4
* Waterproof Iphone- Yes, I know you guys make a ton of cash off of people dropping their phones in the toilet but a Liquapel like coating that could be advertised as a "weather proof" technology would kill it. People flip here and in China when I show them my phone is waterproofed. Everyone Ive shown that too wants it. At least offer a "sport" Iphone.
* Scratch proof/repairable technology- I work at a coating company and we have UV cured clear coatings that when applied to touch screens makes them basically scratch proof. AND if you do scratch it, you can simply heat your screen up with a heat gun and the coating flows back out into a clear, scratch free surface.
*Allow more customization of the desktop. Allow me to put up to 10-12 icons on the bottom dock, allow me to arrange the desktop icons in any order or shape I desire. That simple aspect of customizing your phone will allow people to want the same Iphone as everyone else but will still allow your phone to be different.
*Release gadgets to use with Apple products. Apple projectors, Apple cases, Apple external batteries, etc, etc. PEOPLE WANT APPLE PRODUCTS...GIVE IT TO THEM!!!
Im done for now....Kids got to be read to.....
I really hope you guys step up your game.....Cool technology is coming out to the next generation and the next gen are the most tech savy group ever....our needs are greater then ever and our attention span is shorter then
Once upon a time the folks at RIM were so overly confident in their devices and their technology that they became content releasing slightly tweaked versions of the same device over and over again. The hardcore Crackberry crowd, myself included, was growing impatient with the exact same phone being released over and over again.....Then they dropped their failure of a product the Blackberry Storm and it was curtains...A few not so bad devices and new OS's have dropped from in the last few months but nothing big enough to get them back on track. They went from the very top to the very bottom......
My fear is that unless Apple has something amazing up its sleeve that will be dropped in the Iphone 5S, they are following in the exact same foot steps as RIM. Just like RIM, Apple appears to be driven by the same protected bubble inhabiting leadership that drove RIM to release the same thing over and over again thinking "oh the hardcore will still always buy our stuff"....Sorry guys, that wont happen. If Samsung and others keep releasing cool technology and bigger devices with better battery life, then you are gonna lose your spot at the top.
All I hear about the next Iphone is the camera and the thumb print scanner. That sounds like your think tank is too insulated from the real people using these devices that they think those two things are gonna seal the deal on driving sale until the next Iphone...NOPE
Instead of ranting more about how I fear your over confidence is driving Apple off a cliff, Ill tell you what I think you should do and see what everyone else thinks....(and hopefully adds to)
*Bigger screen or at least an option for a version of an Iphone with a bigger screen. Iphone 5B (BIG)
Yes most dudes aren't hip to a big scene/phone because its not easy to hold in your jeans pocket but girls have purses and Chinese men, your fastest growing market, carry man purses and like the bigger screens. A Samsung S3/4 sized Iphone would rock. If not, something in-between the current size and the S3/4
* Waterproof Iphone- Yes, I know you guys make a ton of cash off of people dropping their phones in the toilet but a Liquapel like coating that could be advertised as a "weather proof" technology would kill it. People flip here and in China when I show them my phone is waterproofed. Everyone Ive shown that too wants it. At least offer a "sport" Iphone.
* Scratch proof/repairable technology- I work at a coating company and we have UV cured clear coatings that when applied to touch screens makes them basically scratch proof. AND if you do scratch it, you can simply heat your screen up with a heat gun and the coating flows back out into a clear, scratch free surface.
*Allow more customization of the desktop. Allow me to put up to 10-12 icons on the bottom dock, allow me to arrange the desktop icons in any order or shape I desire. That simple aspect of customizing your phone will allow people to want the same Iphone as everyone else but will still allow your phone to be different.
*Release gadgets to use with Apple products. Apple projectors, Apple cases, Apple external batteries, etc, etc. PEOPLE WANT APPLE PRODUCTS...GIVE IT TO THEM!!!
Im done for now....Kids got to be read to.....
I really hope you guys step up your game.....Cool technology is coming out to the next generation and the next gen are the most tech savy group ever....our needs are greater then ever and our attention span is shorter then