I agree (even though I don't like notches).
The notch is made possible by the ability to manufacture display panels that are not rectangular. This has only become possible recently, with the latest generation of OLED displays from manufacturers like Samsung and LG, and has enabled both curved corners and notches. This is really an innovation of the display panel makers, not the smart phone manufacturers.
Nobody likes the notch; we put up with the notch. It’s the sister-in-law that always shows up to the family Christmas party inebriated. Everybody is at least slightly irritated but your brother loves her so we accept it.
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