1. iam_vinodh's Avatar
    why apple launched only 128gb and 256gb in jet black alone ??
    11-15-2016 01:18 AM
  2. DLieSaS's Avatar
    Probably because it's significantly more expensive to do and on the larger storage options the margins are greater so they "can" "afford" the additional cost…
    LDYNREDD and kirankannan8 like this.
    11-15-2016 02:02 AM
  3. spiff_p239's Avatar
    Whatever their reason, I would just get the plain black version. I'm not a fan of glossy finishes.
    metalchick719 likes this.
    11-15-2016 10:22 AM
  4. han4mi's Avatar
    I think that since Jet Black is so flashy and a lot of people like it they forced people to pay a bit more . It would cause rage if it was more expensive and was exactly the same on hardware level, so they played it smart.
    11-15-2016 12:24 PM
  5. firedept10's Avatar
    Absolutely comes down to cost for Apple. The JB takes significant time to produce over the other colours. It does not make sense to add low storage in a device that is in extremely high demand. And the profit margins a definitely more at the higher storage levels. I can only assume that there are additional cost to produce the JB which Apple would like to recover. Remember they answer to the shareholders.
    11-16-2016 10:51 AM
  6. Matty's Avatar
    why apple launched only 128gb and 256gb in jet black alone ??
    I think this is for 2 reasons.

    1) They want to promote the new colours as 'Exclusive' by making them more expensive, thus eliminating certainly people and giving it those who are willing to pay the extra.

    2) i think the JET Black colour is a little more expensive to make. So instead of charging more for the device, they rather cut the profit on the storage.
    nikkisharif likes this.
    11-16-2016 02:00 PM
  7. Rob Phillips's Avatar
    I think this is for 2 reasons.

    1) They want to promote the new colours as 'Exclusive' by making them more expensive, thus eliminating certainly people and giving it those who are willing to pay the extra.

    2) i think the JET Black colour is a little more expensive to make. So instead of charging more for the device, they rather cut the profit on the storage.
    I agree with both of these points. Well said!
    nikkisharif likes this.
    11-16-2016 02:06 PM
  8. JamiePreston's Avatar
    for one reason "sell exclusivity"
    11-16-2016 02:58 PM
  9. Chemy JMHT's Avatar
    OK I read somewhere that Apple might release Jet White for those capacities so, the other reasons and for no real real reason.
    11-16-2016 09:47 PM

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