New iPhone 4 ad: under the covers

[ChrisGonzales90]

Really nice ad.

YouTube - Apple - iPhone 4 - TV Ad - Under The Covers

 

[cardfan]

It?s no Island of Misfits like last year?s Verizon commercial. It was painful to watch because Apple seemed to try too hard (or be too creative and just looked..unrealistic) to pull at the heartstrings.

 

[anon(4698833)]

I personally thought it was awesome...i saw it on TV over the weekend and it just brought that childhood christmas time feeling...great commercial, as usual.

 

[ChrisGonzales90]

It was and with Facetime you really need to take a step back from the Chroma key and disibodied and show it in the real world where you can see both parties expressions. This pretty much did it. I liked it better then the previous facetime ads.

 

[ghostface147]

This is garbage. Why waste the money on a commercial that can't be run anytime except now?

 

[ChrisGonzales90]

This is garbage. Why waste the money on a commercial that can't be run anytime except now?

You can say the same for all the other holiday ads. Holiday ads have been around for decades. Nothing new here.

 

[Cleveland]

You can say the same thing for Superbowl ads too

 

[TheNakediPadGuy]

This is garbage. Why waste the money on a commercial that can't be run anytime except now?

That makes no sense at all. Seriously?

I think it's a pretty great holiday commercial. If there's one thing Apple knows, it's marketing. I've always been a fan of their commercials and other forms of marketing. Going back to the Jeff Goldblum-narrated original iMac ads that ran in the late '90's.

Personal taste I suppose...