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    Default The Apple Store experience, good and bad

    Some Apple customers' resistance to going to an actual Apple Store is a telling problem for the most profitable retailer in the United States.
    My weekend job is working at a local independent Apple reseller. For the past week or two we've had a steady trickle of customers who have come in looking for the Apple Watch. We have to tell them we don't have it the only places where you can find the watch right now are Apple retail stores and a few select high-end boutiques.
    What's interesting to me is their reason for wanting to come to us: They don't want to go to an Apple Store. They've been there, either for a Genius Bar appointment or to buy something. And they're not anxious to go back.

    Full story from the iMore Blog...

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