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Apple brings 'Start something new' campaign to select retail stores
Apple is taking their "Start something new" initiative to the next level through select Apple Retail Stores. Beginning as a website, "Start something new" seeks to inspire creativity with photos, paintings, and videos created by people using Apple products. Apple has now taken the step of installing these works in some Apple Stores around the world, turning the stores into art galleries, of sorts. Galleries are going up in stores in London, New York, and Toronto.
Full story from the iMore Blog...
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