Increase your sales [Indie Apps Alliance]

pierotofy

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Aug 16, 2010
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Hello there,
my name is Piero Toffanin and a few months ago, along with some other iOS developers, I started the Indie Apps Alliance (IAA), a community of independent app developers dedicated to creating and delivering high-quality apps for various platforms, supporting and cross-promoting each other in order to make their work stand out from the mass of low-quality apps that are overwhelming the iTunes App Store.

Web: indieappsalliance.org

Our main (but not only) system of promotion is called the IAA Network, a cross-promotion platform that allows all of the member part of the network to advertise each other, for free in a fair system. What differentiate our platform from any other is that we're not concerned about profit. We're trying to put quality and fairness above anything else. There are other cross promotion platform out there, but if you have more $$ you can easily buy the better positions in the ads. In the IAA Network the position is calculated using this algorithm, which tries to guarantee that apps are listed in a fair way: indieappsalliance.org/content/iaa-network-exposure-algorithm-nutshell

We've been able to generate some numbers that show how the idea could be successful, but we don't have a lot of developers yet to show huge increases in sales: indieappsalliance.org/content/iaa-numbers-4-apps-14500-extra-sales

There's a review process to pass in order to get your app approved into the network, but registration is free and it costs nothing to give it a try. We have 4 people in the IAA reviewing the apps in an effort to make the review process as fair and neutral as possible.

What do you think about it? Anybody interested to join?
 

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