Apple Senior VP of Marketing, Phil Schiller, was quoted by the New York Times in an article on the removal of 5000 sex-based app from the iTunes App Store:
?It came to the point where we were getting customer complaints from women who found the content getting too degrading and objectionable, as well as parents who were upset with what their kids were able to see.?
To developers who weren?t afforded any warning or options to pre-emptively make changes where such changes would have been possible:
?We obviously care about developers, but in the end have to put the needs of the kids and parents first.?
As to why Sports Illustrated?s Swimsuit app, the Playboy app, and a few other publication-associated apps were allowed to remain:
?The difference is this is a well-known company with previously published material available broadly in a well-accepted format.?
What are the needs of the kids, the parents, and the developers? Is Apple within their rights to make that determination? What of the case of the app 'Wobble iBoobs' being removed, when it has no sexual content (except the word 'Boobs') while Playboy stays in the store? See the Wobble iBoobs developer's site at Chilifresh. Also the App [URL="http://itunes.apple.com/us/app/fhm/id329913421?mt=8&at=10l3Vy]FHM[/URL] which remains on the store.
?It came to the point where we were getting customer complaints from women who found the content getting too degrading and objectionable, as well as parents who were upset with what their kids were able to see.?
To developers who weren?t afforded any warning or options to pre-emptively make changes where such changes would have been possible:
?We obviously care about developers, but in the end have to put the needs of the kids and parents first.?
As to why Sports Illustrated?s Swimsuit app, the Playboy app, and a few other publication-associated apps were allowed to remain:
?The difference is this is a well-known company with previously published material available broadly in a well-accepted format.?
What are the needs of the kids, the parents, and the developers? Is Apple within their rights to make that determination? What of the case of the app 'Wobble iBoobs' being removed, when it has no sexual content (except the word 'Boobs') while Playboy stays in the store? See the Wobble iBoobs developer's site at Chilifresh. Also the App [URL="http://itunes.apple.com/us/app/fhm/id329913421?mt=8&at=10l3Vy]FHM[/URL] which remains on the store.
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